Retweet After Me: Week of Feb. 18, 2014

Best [PR]actices by Geben Communications

Yesterday on my blog, Seen CEO Brian Zuercher talked about “interceptions,” or moments when brands capitalize on unplanned opportunities to interact with their customers. What better example of a perfectly executed interception than when Airbnb jumped on Twitter last week to come to the aid of Olympic journalists sharing their hotel troubles online? On Thursday, Airbnb tweeted: “Having #SochiProblems? Hotel lacking water? Floors? 500+ Airbnb listings in #Sochi are ready to welcome guests.” [Read More]

The Rise of Brands and Selfies [Infographic] by Nick Cicero

In 2013 the selfie became the ‘it’ word of social media. From TV morning show hosts and teenagers to athletes and heads of state, it seems that nearly everyone has been snapping photos of themselves for Facebook, Instagram, Twitter and more. New camera apps like FrontBack, Yak-It and others have been created solely for the purpose of satisfying this new passion to share ourselves with our friends in creative ways digitally. [Read More]

Confessions of big brand social media managers by Digiday Editors

Type “social media” into any online jobs board, and you will get thousands of job postings for social media managers, community managers, social media “rockstars” and so on. These days every brand and company has a social media presence, and, of course, that means that every brand and company has someone manning the brand’s social media accounts. But not every organization knows exactly what to do with its social media presence or what to realistically invest in or expect from its social media manger. [Read More]

How to Speed Up Your Content Curation Process by Cas McCullough

Do you want to share helpful content, but don’t know where to find it? Are you looking for tools to speed up your content curation process? In this article I’ll show you how to find and share relevant content in a snap. [Read More]

Instagram’s Blog for Business launches with tools, tips for marketers and news orgs by Sarah Evans

Today, Instagram announced a new resource for marketers and news organizations alike, The Instagram for Business blog. Their goal is to create a place where corporate Instagram users can access tips, tools and other resources for creating really great content–and, of course, to encourage more engagement. [Read More]

Written by Allison Matherly

Allison Matherly

Allison Matherly: Coordinator of Digital Engagement at Texas Tech University, coffee lover, crazy cat lady, social media enthusiast & believer, blogger.

Leave a Reply