Top 2014 #highered Web and Social Conferences & Events by Karine Joly
Every year I publish a post with my selection of top higher ed conferences and events. Since 2006 I’ve spent a lot time thinking, reviewing, attending and some time presenting at higher ed conferences. When you run a professional school like Higher Ed Experts, it’s important to stay on top of what happened in the conference world. As many of you only get to go to one conference per year due to limited budgets, many often ask me for recommendations about the best fit for their specific professional development needs. [Read More]
How to Do Holidays on Social Media Right by Elizabeth Harper
Every time a holiday or big event rolls around, we see companies trying to make holiday social-media tie-ins that can range from successful to strange. While it’s easy to make social blunders by trying to appropriate a holiday into a promotion, this doesn’t mean you need to stay quiet during any holiday season. As long as you know the holiday and your customer base, you can jump into the holiday chatter without making a mess — whether it’s Valentine’s Day this week or something else. [Read More]
14 Tools To Help You Add Images For Your Social Media Posts by Belle Beth Cooper
It wasn’t long ago that Twitter added inline image previews to its official apps, including the web view. Now, Twitter is including more image focus in the latest redesign, as you can see above. On the left-hand side of Twitter’s new web view, your profile and header images are now visible. [Read More]
Why and how to get access to Twitter Analytics for your #highered account by Karine Joly
Last week in the online course I teach about social media marketing for higher ed we discussed social media analytics strategy and practices with our class composed of professionals working in universities and colleges in the US, Canada and France. I’ve had updated the course module materials – as I always do before a session – to include the latest news and features my students should know about. And, I had decided to add, at the last minute, a link to Twitter Analytics. [Read More]
Good News for Creepers: LinkedIn Upgrades “Who Viewed Your Profile” Feature by Corey Eridon
I mean creepers in the most loving way. Some of my best friends are creepers. (Ask her, she won’t deny it.) We all know the “Who Viewed Your Profile” LinkedIn feature. It’s part of a little ego-exercise we take part in each week where we validate just how important we already know we are, and bask in the glory of being stalked by higher-ups that are definitely messaging us right now to offer us the job of a lifetime. [Read More]